This year’s International Women’s Day may have come and gone, but the gender gap within the tech sector continues to hold women back every day.
According to a Tech Nation survey of UK technology companies, only 23% of tech director roles are fulfilled by women, pointing to a significant gender imbalance at the highest levels of the industry. Reflecting the lack of female role models in the C-suite, women currently make up less than a fifth (19%) of the tech sector workforce.
This level of underrepresentation needs to be addressed – and not just because it denies women the opportunity to pursue careers in the field. The end-users of technology come from all genders and walks of life, and they are increasingly demanding products and services that reflect their specific preferences and needs.
By failing to mirror the diversity of its users, the tech industry risks alienating a large proportion of its customer base, as the technology provided may be solely designed by men, for men.
Businesses in the technology sector must now take steps towards creating a level playing field, where every individual has an equal opportunity to succeed and reach their full potential.
They can do this by ensuring fair and transparent procedures, supporting female progression into leadership roles, and involving women in designing, developing, and selling tech products.